By IPP Sammi Lam, RC of Homantin Hill

The Rotary International District 3450 Public Image Seminar was successfully held on September 10th, 2022. Over 120 Rotarians and Rotaractors from Hong Kong, Macau and Mongolia attended the Seminar physically and virtually.  After the officiating speech of DG Norman Lee, we are honoured to invite Zone 9 Regional Public Image Coordinator PDG Bear Lin to give us a speech of How to strengthen the Rotary Brand. 

The two keynote speakers DDS Sam Sio and PE Bernie Wong introduced the Creative Digital Social Media Marketing and Storytelling by Video. They shared on how to showcase our contributions to the community for building the Rotary Brand and enhancing the Public Image by social media. Participants actively participated in the Workshop and were eager to share during the presentation.

The People of Action photos & videos competition was also launched. All Rotary and Rotaract clubs are encouraged to formulate the club’s PI Strategy and take good action photos and videos for joining the competition.

The organizing committee thanks everyone for their participation and encouraging feedback. We look forward to seeing you again in the next Public Image Seminar!